Page 19 - IB June 2017
P. 19

Trade

                by Samantha Rina

        TEN new farmers emerged as finalists
        at this year’s Solomon Islands Chocolate
        Week – a sign that more cocoa producers
        are  becoming  interested  in  producing
        quality cocoa.
         And according to the Solomon Islands
        Commodities Export Marketing Authority,
        the annual event has had a direct impact
        on the volume of cocoa beans exported to
        boutique chocolate markets by the Solo-
        mon Islands.
         Held at the National Auditorium in Ho-  Chocolicious
        niara from April 24-28, this year’s event
        was hailed as a success by stakeholders
        for its support of cocoa farmers and for   How a 1-week contest inspired farmers
        facilitating new more profitable market
        opportunities for their quality cocoa.
         The event was organised by the Aus-    and boosted Solomons cocoa exports
        tralian and New Zealand-funded Pacific
        Horticultural and Agricultural Market Ac-
        cess  (*PHAMA)  Program,  Adventist
        Development  Relief  Agency  (ADRA)
        and Solomon Islands Rural Development
        Program (RDP), in collaboration with the
        Commodities Export Marketing Authority
        (CEMA) and Ministry of Agriculture and
        Livestock (MAL).
         Through PHAMA’s support, chocolate
        makers from Australia, New Zealand, and
        the USA attended as judges. The event
        was held concurrently with a cocoa trade
        visit, also organised by PHAMA, which
        bought additional potential cocoa buyers
        to the country to increase the international
        visibility of Solomon Islands cocoa and
        improve understanding of the industry
        among buyers, as well help inform Solo-
        mon Islands cocoa exporters and farmers.
        PHAMA also funded the travel of farmers
        from various cocoa-producing provinces
        to attend the week-long event in Honiara.
         96 samples of cocoa beans were submit-  Top left: Stakeholders sample a variety of chocolates. Top right: Cocoa industry stakeholders at a donor event
        ted for the competition from across the   duing Chocolate Week.. Above, left: Presentation for the judges. Above, right: Cocoa farmers attend a Q&A
        country. Daily workshops were held to   session at the National Auditorum in Honiara.                                                Photos: Samantha Rina/ PHAMA
        educate farmers about their options in the   30 in record time. It was a challenge at   cal workshops that addressed regulatory
        bulk and boutique cocoa markets and to   the next stage of judging, we had to peel   requirements, freight and financing.
        allow interaction between buyers, farmers   every bean and grind them and then grade   “We wanted this year to provide a clear
        and exporters.                    them to get the finalists. As we got down to   pathway  for  those  farmers  looking  to
         Cocoa from smallholder farmer Kenny   the final 10, it was very difficult to decide   sell direct to buyers. Often the gap in the
        Patovaki in Western Province was judged   between them so they’re all of such a high   supply chain is not a willing farmer or an
        the best at this year’s event. A newcomer   standard,” he said.      interested buyer, but a lack of understand-
        to the competition, Kenny said his ex-   CEMA chief inspecting officer Patterson   ing on export procedures,” she said.
        perience throughout the week and his   Siliota said the success of last year’s event    The event is part of PHAMA’s broader
        win had motivated him to improve cocoa   had led to an increase in cocoa bean ex-  support for the cocoa industry which aims
        quality and production. Kemwell Gapu,   ports to boutique chocolate markets.  to improve trade terms for a large part
        a participant from Makira Province, said   “Last year two tonnes were exported   of the 5000 tonnes of Solomon Islands
        the biggest lesson from the week was that   and this year, in the first three months, six   cocoa mainly exported to bulk grinding
        quality starts at the farm.       tonnes were exported,” he said.    markets in Asia. It is also helping farmers
         Judge, Gabriel Davidson from Welling-   PHAMA’s cocoa advisor, Hannah Whea-  to improve quality and link them to new
        ton Chocolates, said it had been a fantastic   ton, said the week not only highlighted the   boutique market buyers, working towards
        and challenging week.             importance of quality but also provided   a target of 250 metric tonnes of exports to
         “We narrowed the samples from 96 to   both farmers and exporters with practi-  the boutique market per year.
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